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Wednesday, June 13, 2012

Window Shopping-How To Change The Lookers Into The Buyers

Anything can not be more frustrating to any retailer than a shopper who dithers for the time of a week before purchasing and therefore walks away from the mall with nothing. This kind of “just looking” attitude is highly prevalent on the Internet. In fact around half of the online shoppers reject their carts part away through the procedure of checking out.
Adjoining problem is that the internet makes it quite easy for the people to search numerous retail window shopping stores-starting from the mom and pop websites to the giant superstores-to compare all the prices and the products before buying that stuffs actually.
But there are some effective methods of converting these lookers into the effective buyers and to encourage all these lookers to complete the check out procedure. As it is seen that the check out process is not a big factor in the just looking behavior. The prospective buyers anyhow buy the products or services without looking at the steps of the window shopping cart.
So, it is quite important for the sellers or the site owners to look at the window shopping cart through the perspective of the customers and therefore they should address their concerns and questions.
Offer some keyword search function, preferably which is enabled with the descriptive terms meant for all the customers who are in a hurry and want to get the products or services quickly. Otherwise, it would only take a minute for the clients to find out another competitor. Beside, offer your window shopping customer the in detailed product information as you can, by keeping in mind the various buying styles. Apart from that, make it sure that you are offering your clients the photographs of quality good products along with the options like alternative view, zoom out and zoom in. Photographs and the information about the better photographs increase the conversions and confidence of the clients while the rate of returning back items also reduces.
Last but not the least, clearly label the steps of the shopping cart. As an example:
  • Enter the billing and shopping information
  • Enter all the payment details
  • Review the product and place the order.
Besides, send always the auto responder email immediately after confirming the details of the order of the customers and inform your clients about the delivery time of the shipping along with the tracking number.


11 comments:

Unknown said...

Hi this is very nice post. Actually I finish my search when find your blog. Thanks for sharing this important information with us.
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Shiene143 said...

Nice information. I love windows shopping
because I can relax my mind. But sometimes even if you don't have any intension to shop anything you can buy it for yourself. Thanks for sharing this.

Anonymous said...

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Anonymous said...

Hi, I liked this blog very much. We also manufacture Girls Wear, Kids Wear and Boys Wear in India.
Thanks for sharing with us.

Hoyo Mart Blog said...

Great blog! I am loving it!! Its really an informative blog regarding Window Shopping. Window Shopping Online

Unknown said...

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Anonymous said...

The idea of shopping online is cutting down those bad habits of standing in a long line and just waiting.
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SPOT Coupons said...

In today's retail, inside-store operations are greatly supported by technology and Retail Shopping App.

Madhu Jhaveri said...

Thanks so much for featuring my snow globes! Have a great week! xo. LaCasa

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